Your Customer Doesn’t Want To Talk To You

Time was when a fella who wanted a building would saunter down to the steel fabricator and ask to speak to a salesman. He’d give a few dimensions, pick some colors from swatches, and decide where the doors were going to go. The salesman would crunch some numbers on a calculator, they’d shake hands, and in a few weeks, the building would be on site. 

Today, people don’t want to meet face to face. Most of them won’t even answer the phone in their pocket when it rings. Certainly not if it’s an unknown number. “If it’s important enough, they’ll text me.” 

Heaven help you if you leave a voicemail. 

We will leave the debate over the merits of the modern, online world for another blog. We’re here to help you sell buildings. 

Today’s customers have salesman fatigue. They’ve heard the pitch so many times, they could give it themselves. Modern technology allows them to put you off to a time that’s convenient for them, and that time could be anywhere from 11 p.m. to 3 a.m. 

No one’s going to keep those hours, and your customer is fine with that. They don’t want to talk to you. Seriously! They just want a price sent in an email or text. No muss, no fuss. 

That’s why customers love Easy Building Designer. The 3D model lets your customer design their building without the nuisance of speaking to a salesperson. They can plug and play with colors, lean tos, mezzanines, and various roof types for hours and never, ever have to speak to you or your staff. 

And here’s the best part: the longer they stay on the site, the more likely that building is a done deal. Sellers currently using EBD report over an 80% close rate. The more detailed the building, the more likely it is to sell. 

Easy Building Designer is everything your customers want. It gives them the power to design their perfect building while keeping you at arm’s length. 

It’s not personal. It’s just business. And Easy Building Designer is the ideal solution for the modern way of doing business. 

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